Landlord Representation

NYC rentals move fast. So should your returns.

The Finelli Team combines market expertise with Compass technology to deliver what matters most: fewer vacancies, better tenants, and more profit in your pocket. Zero hassle.

THE
TEAM
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THE FINELLI TEAM

2024 Rental Performance

200+ Deals Closed

Our team's expertise resulted in over 200 signed leases, securing consistent income for our clients.

17 Avg. Days On Market

Faster leasing means you start collecting rent sooner, minimizing potential income loss.

55% Of Units Above Ask

We create a competitive environment for your property, consistently securing rents above the asking price.

55+ Buildings

Our portfolio includes over 55 buildings throughout NYC, reflecting the trust landlords have in us.

2,500+ Units

Representing 2,500 units provides us with valuable market insights and access to many potential tenants.

20,000+ Inquires

We receive over 20,000 inquiries across all our listings each year and know exactly what to do with them.

Above Ask Results

365 1st Avenue

Originally listed at $10,800 per month, the property was repositioned and leased for $15,000 per month - a 39% increase from the initial asking rent.Strategic marketing and strong negotiation helped achieve a record result for the building.

316 W 19th Street, Chelsea

Originally listed at $6,800, we repositioned the unit at $7,200 and ultimately closed at $7,700 - a 13% increase from the original asking price.This created new momentum that led to the quiet rental of two additional three-bedroom units as pocket listings, helping to maintain exclusivity and avoid market saturation.

150 East 3rd Street, 3D & 2C

This unit was listed with another brokerage for over 4 months in 2024. Unit 3D was originally listed at $3,350 and rented for $3,450 - a 3% increase over the asking price. Unit 2D was listed at $3,450 and rented for $3,800 - a 10% increase.These results reflect strong negotiating skills and a deep understanding of the market, helping to highlight each unit's true value and maintain upward momentum within the building.

The Listings Others Couldn't Close

3 Bedroom in Williamsburg

This unit was listed with another brokerage for over 4 months in 2024.We took over the listing in September 2024, and through effective marketing and detailed floorplans, we received an application within seven days for $7,200, up from the previous listing price of $6,800.We could have potentially increased the price even further if we had been working exclusively.

5 Bedroom in Williamsburg

Another brokerage had this unit listed for 5 months in 2024.After taking over, we submitted an application within 2 weeks without having the listing. We successfully negotiated for the lease to begin a week earlier and are confident it could have rented for $8,000 if we didn't have to compete against another brokerage's listing at $7,250 on StreetEasy.

3 Bedroom in Williamsburg

This unit had been listed on the market and remained vacant with another brokerage since August 2024.By leveraging our lead generation from a similar unit, we successfully rented this unit within a few weeks of starting our efforts on this account.

What Makes Us Different

Our Insider's Club! With thousands of leads each month, we make the most of each opportunity with our custom intake forms.

Being part of our club gives renters a chance to view our upcoming inventory before it hits the market.

Two smartphones displaying a real estate website with expert guidance and renter testimonials.

Vicky made my apartment hunt an absolute breeze. She was proactive in sending me available options and scheduling tours. Her knowledge

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Andrew H.

My experience with James and Victoria from the Finelli team was nothing short of exceptional. From the moment we began discussing my

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Whitney T.

Amazing experience with Ricardo while he helped my roommates and I find a 3 bed apartment during a crazy busy summer season. He went

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Sid H.

Victoria is amazing!! She was so helpful and answered every question we had. She also made herself very available for info

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Lara G.

James was great! From the start, he asked all the questions and made great suggestions. We toured a few places and I fell in love with one. He made the whole

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Mark M.

Virtual Staging That Sells

Our team partners with top virtual design firms to transform empty spaces into styled, livable homes. Listings with virtual staging attract up to 90% more online views and nearly twice as many inquiries — helping potential buyers and tenants envision themselves in the space and driving faster results.

Modern living room with green sectional sofa, orange pillows, abstract wall art on exposed brick wall, and wooden floor.Empty room with wooden floor, exposed brick wall, white walls, and ceiling lights.
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After
Modern bedroom with exposed brick wall, gray upholstered bed, white and brown bedding, abstract wall art, and a potted green plant near a window.Empty room with a wooden floor, white walls, one exposed brick wall, and a window letting in natural light.
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After

5 Bedroom in Gramercy

Our team staged this unit, attracting over 50 people to our open houses, generating significant buzz and successfully renting the unit. Although it rented in 2024, we still receive inquiries to this day.

Spacious living room with exposed brick walls, large windows with curtains, a white sectional sofa, dark wooden coffee table, floor lamp, and hardwood floors.Loft-style room with exposed brick walls, four windows, a black wood stove, a blue sectional sofa, and wooden floors.
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Bright loft-style kitchen and dining area with exposed brick walls, wooden kitchen island with stools, and a wooden dining table with six black chairs on a rug.Spacious loft with exposed brick walls, wooden kitchen island, hardwood floors, and white ceiling beams.
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After
Modern bedroom with wooden bed frame, gray and white bedding, decorative pillows, a beige cushioned bench, white nightstand with lamp, and abstract wall art.Empty bedroom with wooden slat bed frame, white walls, a window with floral curtains, and an air conditioner installed below the window.
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After
Rooftop patio with wooden dining table and chairs on a striped rug, surrounded by potted plants and gray outdoor sofas against a city skyline backdrop.View of a rooftop with railings, skylight windows, and planters, surrounded by multiple tall brick apartment buildings under an overcast sky.
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Next Step

Your Custom Rental Strategy

You've seen our results. Now, let's build a strategy for your portfolio. Contact us today for a complimentary rental analysis and a specific plan to maximize your property's income and minimize vacancies.

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Faster, Smarter, Better

The Landlord's Advantage

We understand that your property is a significant investment. In a fast-paced market like NYC, you need more than just an agent; you need a strategic partner.

A Pipeline of Ready Renters

We never start from scratch. Through dozens of referrals each month, we maintain an active pipeline of prospective tenants. It's highly likely we are already working with a qualified renter for your property right now.

Exclusive 'First Look' Access

Our "Renters Questionnaire" adds hundreds of contacts monthly to our Insiders Club. We release new inventory to this exclusive group for 24 hours before it hits the market, creating a competitive environment designed to secure above-asking-price offers.

Magazine-Worthy Marketing

We partner with elite photographers and virtual stagers to present your property in its absolute best light, ensuring it stands out to attract the best applicants.

Data-Driven Pricing Strategy

Leveraging real-time data from hundreds of annual transactions, we provide market intelligence that gives you a critical edge in pricing and negotiation.

Deal-Making Flexibility

We look at the success of our accounts as a whole. Our goal is the same as yours: to get the best deal done. We are willing to be flexible when necessary to ensure a successful transaction for our owners.

Comprehensive Tenant Vetting

Finding a renter is easy; finding the right one is our expertise. We don't just rent apartments; we rigorously screen candidates to ensure a satisfactory, reliable tenant is placed with minimal friction, protecting your investment.

Constant Communication

You will never be in the dark. We provide transparent weekly or bi-weekly listing data reports and have a team member is available to show your property seven days a week. No opportunity is ever missed.

Leadership-Led Service

As team leader, I am personally and actively involved in every transaction. You receive direct, hands-on oversight from our team leadership in every transaction. We are dedicated partners, not distant delegates, ensuring your success is our primary focus.

#1
U.S. Residential Brokerage for 3 Years Running
34K
Top Real Estate Agents Nationwide
$186.1 B
Annual Total Sales Volume
$1.15 B
Invested in the Compass Tech Platform Over a Ten-Year Period
The power of the nation's #1 brokerage gives us unparalleled market intelligence. We deploy the industry-leading Compass CMA (Comparable Market Analysis) to pinpoint the optimal rental price for your property. This data-driven approach ensures your listing launches with the power to attract a deep pool of qualified renters, minimizing vacancy days and maximizing your return.

STRATEGICALLY
PRICING
your PROPERTY.

55+

Exclusive Buildings

5000+

Rental Units

25+

Neighborhoods

Eliminating the Guesswork

From Pricing to Maximum ROI

Timing of Renter Activity

A property's first two weeks on the market are its most valuable. We don't just list your property; we launch it. Our strategy is designed to capture this critical window of peak renter activity, creating immediate competitive urgency and a powerful market position from day one.

Attracting Renters Using Data

By leveraging competitive analysis, market research, and Compass' suite of AI-powered tools, we stay ahead of market trends. Our weekly reports ensure we remain proactive in the ever-changing market landscape.

Attracting Renters with Competitive Pricing

Utilizing competitive analysis, market research, and Compass' suite of AI-powered tools, we recommend a price for your property to generate the most activity and offers early on before renters move on to newer listings.

15%
20%
10%
30%
5%
50%
0%
95%
How we do it

Timing of Renter Activity

55+

Impressions in 2023

137+

Articles

Digital Impressions

Our expansive digital footprint is engineered to attract the most qualified renters to your listing, generating significant online interest and demand.

Media reach

Our in-house media team collaborates with top publications to craft compelling stories about your home for your target audience.

Website Visitors

Compass.com is #1

20.25M
Compass
12.14M
Coldwell Banker
8.55M
Sotheby's
6.94M
Keller Williams
1.47M
Douglas Elliman
1.12M
Berkshire Hathaway
Don't just take our word for it

See What Our Clients Say

Great experience with James and the team. I highly recommend it.
Marcio Arnecke
James did an outstanding job helping us both in rentals and sales. He is very easy to work with and very good at what he does.
Nir vanna
I highly recommend James Finelli to anyone in search of a dedicated and knowledgeable realtor who truly cares about their clients' needs. With James by your side, you can trust that you're in the best hands possible.
Simon Itah
James has represented me for the sale of my 7-unit new condo development in Bed-Stuy. Due to his advisement, we were able to achieve the highest PPSF of any similar new dev in the neighborhood. He has contributed tremendously to the success of this project and I cannot thank him enough. Since then, I have given him several other projects including a multifamily building sale in Bushwick and my newest luxury condo building in Greenpoint. I highly recommend James and I look forward to working with him for many more years to come.
Roei Paz
I had the pleasure of working with James as my real estate broker, and I cannot recommend his services highly enough. From the very beginning, it was clear that I was in the hands of a professional. James got me an amazing deal on a condo in Williamsburg Brooklyn.
Ben Fintsi
I had the pleasure of working with James on a number of properties including a rental and a sale. He truly exceeded my expectations. From the very beginning, his professionalism and dedication were evident. He listened attentively to my needs and preferences, ensuring that every property was handled properly. What truly set James apart was his in-depth knowledge of the market. He provided valuable insights and guidance throughout the entire process, making sure I was well-informed and confident in my decisions. His attention to detail and thoroughness in explaining every step of the process made the experience incredibly smooth. Overall, I am very pleased with the high-quality service James provided. I wholeheartedly recommend his services.
Profile picture of Allon Y.
Allon Y.
James has represented me for the sale of my 7-unit new condo development in Bed-Stuy. Due to his advisement, we were able to achieve the highest PPSF of any similar new dev in the neighborhood. He has contributed tremendously to the success of this project and I cannot thank him enough. Since then, I have given him several other projects including a multifamily building sale in Bushwick and my newest luxury condo building in Greenpoint. I highly recommend James and I look forward to working with him for many more years to come.
Roei Paz
I had the pleasure of working with James as my real estate broker, and I cannot recommend his services highly enough. From the very beginning, it was clear that I was in the hands of a professional. James got me an amazing deal on a condo in Williamsburg Brooklyn.
Ben Fintsi
I had the pleasure of working with James on a number of properties including a rental and a sale. He truly exceeded my expectations. From the very beginning, his professionalism and dedication were evident. He listened attentively to my needs and preferences, ensuring that every property was handled properly. What truly set James apart was his in-depth knowledge of the market. He provided valuable insights and guidance throughout the entire process, making sure I was well-informed and confident in my decisions. His attention to detail and thoroughness in explaining every step of the process made the experience incredibly smooth. Overall, I am very pleased with the high-quality service James provided. I wholeheartedly recommend his services.
Profile picture of Allon Y.
Allon Y.
Ready to Maximize Your Rental ROI?

Schedule Your Landlord Strategy Session

Spend less time managing vacant rentals and more time earning returns. Contact James directly to transform your property management experience.
James Finelli
110 5th Ave 3rd floor, New York, NY 10011
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Stop guessing and start earning. Provide your details below for a complimentary, no-obligation analysis of your property's true rental potential. We'll show you exactly how much more you could be making.

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